Description
Dasco Shoe Cream — Mid Brown, 50ml — a nourishing medium-brown wax shoe cream that feeds, protects and refreshes brown smooth leather.
Dasco has been making shoe and leather care in Britain since 1950, and this shoe cream is a proper traditional formula — top-quality waxes, including natural beeswax, blended with a high level of colour pigment. In Mid Brown it does three jobs at once: it feeds smooth leather to keep it soft and supple, protects it against drying and cracking, and refreshes faded, scuffed and worn areas so your shoes look cared-for again. It comes in the classic 50ml glass jar and, used little and often, one jar lasts a very long time.
It suits everyday medium-brown leather shoes, boots, brogues and loafers in mid brown and similar tones. A quick feed and buff every few weeks keeps the colour looking rich and even, stops smooth leather drying out between full cleans, and means a good pair stays comfortable and handsome for years rather than months.
Why choose Dasco Shoe Cream in Mid Brown?
- Nourishes and feeds the leather. Rich waxes and oils keep smooth leather soft, supple and less likely to dry out or crack over time.
- Refreshes medium brown tones. A high level of pigment revives faded and scuffed leather, restoring an even, cared-for mid brown colour.
- Brings up a fine, lasting shine. A quick buff after it has soaked in leaves a deep, even, well-cared-for finish.
- Helps protect against the elements. The wax content adds a layer of protection against everyday moisture and grime.
- Classic 50ml glass jar. A little goes a long way, so a single jar keeps a favourite pair looking their best for a long time.
How to use Dasco Shoe Cream
- Brush off any loose dirt and dust first, and let damp shoes dry naturally.
- Scoop a small amount onto a soft cloth or applicator brush.
- Work it into the leather in small circles, covering the whole shoe evenly — pay a little extra attention to scuffed or faded areas.
- Leave it for a few minutes so the cream can soak in and nourish the leather.
- Buff with a clean, soft brush or cloth until you bring up an even shine.
- Build up gradually with a second light layer if you want deeper colour or a higher shine.
A little tip from the shop: a little cream goes a long way. I always work it in with a soft cloth in small circles, leave it a few minutes to sink in, then buff with a clean brush — that is what brings up the deep, even shine. Keeping on top of it with a light feed every few weeks does far more for the life of a good pair of shoes than an occasional heavy going-over.
Specifications
- Type: Wax-based nourishing shoe cream
- Colour: Mid Brown
- Volume: 50ml glass jar
- Suitable for: Smooth leather and many synthetic leathers — shoes, boots and leather accessories
- Not suitable for: Suede or nubuck
- Brand: Dasco
Frequently asked questions
What sort of shade is Mid Brown?
It is a warm, versatile medium brown – the most useful all-round brown, and a good match for a great many everyday brown shoes. As shades vary, test a hidden area first if you are matching an exact colour.
What if I am not sure it will match my shoes?
If you are unsure of the exact shade, our Neutral cream feeds and shines without adding colour. For colour matching, always test a small hidden area first.
Where can I buy Dasco Shoe Cream in the UK?
You can order Dasco Shoe Cream directly from Shoespecialist.co.uk. We offer free delivery on orders over £50, same-day dispatch when you order before 5pm, and a 60-day return policy.

















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